AI ad campaigns for medspas that keep the injector calendar full
Tofu Ads Agent builds and launches local Google Search campaigns for treatments like Botox, filler, and laser, then adds Meta visual retargeting as soon as it goes live, so new and repeat clients keep booking.
Tofu Ads Agent builds and launches complete new-client and rebooking ad campaigns for medspas. It creates local, high-intent Google Search campaigns for treatments like Botox, dermal fillers, laser hair removal, and HydraFacial, writes compliant ad copy and creative in multiple variations, and wires the full setup (keywords, budgets, bids, locations, and schedules), plus seasonal membership and touch-up promos, so your medspa fills the injector and laser schedule without a dedicated marketing hire.
Why Medspa advertising is different
Medspas compete on visible results and same-week availability, and most lose the click before a client ever reaches the booking page.
- High-intent, high-value searches People searching "botox near me" or "lip filler [city]" are ready to book within days, and cost-per-lead is easy to justify against a single treatment's ticket.
- Repeat visits drive real revenue A Botox or filler client returns every 3 to 6 months, so the real return on ad spend shows up in lifetime value, membership signups, and referrals, not just the first visit.
- Visual proof matters, carefully Treatments are visual by nature, but platforms restrict before-and-after imagery and personalized health claims, so creative needs to sell the experience and results within policy, not around it.
- Local competition is fierce Most metro areas have a dozen medspas bidding on the same injector-related terms, so precise geo-targeting and fast iteration on offers decide who wins the booking.
What Tofu Ads Agent builds for Medspa
Audiences
Local radius and neighborhood targeting around your medspa, layered with demographic and interest signals for skincare, beauty, and wellness, plus matched audiences of past clients from your CRM for rebooking and membership campaigns.
Creative
Multiple ad variations per treatment (Botox, filler, laser, facials, memberships) that highlight the experience, credentials, and offers, written and designed to stay within platform policy on health claims and before-and-after content.
Campaign structure
Separate campaigns and ad groups by treatment and intent (injectables, skin, laser, memberships) so budget and bids can flex toward whichever service is driving bookings that week or season.
Keywords & negatives
High-intent local keywords like "botox near me" and "filler [city]" paired with negative keywords that filter out DIY, job-seeker, and free-treatment searches so spend goes toward real booking intent.
Example keywords it builds
botox near me
lip filler [city]
laser hair removal [city]
medspa membership deals
hydrafacial near me
best medspa in [city]
Example audiences & targeting
Frequently asked questions
Which platforms work best for medspa advertising?
Google Search is the workhorse because people searching "botox near me" or "filler [city]" are ready to book now, and Tofu Ads Agent builds those campaigns today. Meta is coming soon and will add visual awareness and retargeting once live, which matters for a visually driven category like medspa.
Can you advertise before-and-after photos?
Ad platforms restrict before-and-after imagery and personalized health claims, so Tofu Ads Agent builds creative that showcases your space, technology, and client experience within policy, rather than risking disapprovals or account flags with restricted content.
How does Tofu Ads Agent find new medspa clients?
It builds local Google Search campaigns around treatments people are actively searching for, sets geo-targeting to your service radius, and layers in demographic and interest signals so budget goes toward the searches most likely to convert into a booked consultation.
Can it help fill memberships and rebooking, not just new clients?
Yes. Tofu Ads Agent can build matched audiences from your CRM of past clients due for a touch-up and run retargeting and membership-focused campaigns once Meta is live, alongside Google Search campaigns for membership-related searches today.
Do I need a marketing agency to run this?
No. Tofu Ads Agent replaces the manual work an agency would do: it writes the ad copy, builds the audiences, sets the keywords and negatives, and manages budgets and bids, so your front desk and injectors can focus on clients instead of ad accounts.
Fill your medspa's schedule on autopilot
Tofu Ads Agent builds your Google Search campaigns today and adds Meta visual retargeting the moment it's live. Early access is rolling out now.
Get early access